AI in Action: A Tool That's Anything But Routine for the French Workforce
Artificial intelligence (AI) is revolutionizing the job market, with more employers and job-seekers leveraging its power. However, does France stand on par with its European neighbors in embracing AI? Let's delve into new research on French AI familiarity and use in the work and personal domains.
By Guilhem Pouiol Published on
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AI is swiftly transforming the job landscape. A vital tool for most recruiters, AI is also popular among candidates to boost CVs, enhance skills, or draft motivational letters. Some experts warn that up to 6% of jobs could vanish rapidly due to AI. But how many French professionals are hopping onto the AI bandwagon in their work and personal lives? What uses are they making of this technology, and how do they compare to their European peers?
A study* published on April 24th, 20XX, by Strategir institute and Norstat sheds light on these questions. The principal finding is that the French trail behind in AI adoption, as just 39% claim familiarity with the technology. This figure is lower than in Denmark (56%), Germany, and Italy (46%).
Although France lags behind in AI familiarity, interest is growing. The study reveals that 55% of respondents heard about AI for the first time through the media, while 10% encountered it in the workplace. "AI is still a less-explored topic in France," remarks Romain Barbet, Norstat France's General Director. "Media and social networks play a crucial role in fueling the public's curiosity."
AI in Employment: Regular Users vs Infrequent Tinkerers
The researchers also unveiled that nearly one in four French people (23%) use AI regularly in their professions and 7% often in their personal lives. In detail, the French mainly apply AI to correct documents, emails, and help draft texts. AI is also popular in leisure activities, with 38% seeking cooking advice, gardening tips, or assistance comparing products before purchase. Furthermore, 38% of respondents leverage AI for well-being and personal development, while 26% delegate administrative tasks to AI.
While the French are gradually adopting AI for regular use, they express skepticism of its power. Indeed, 25% of respondents hold a generally negative opinion of AI, while only 36% view it positively – a higher rate compared to the European average. "The French tend to be more wary of AI usage, demanding stricter regulation of this tool," concludes Léa Dupush, Director of Quantitative Studies at Strategir.
*Survey conducted among 1,000 individuals
Associated Terms:
- artificial intelligence
- ChatGPT
- Companies
- employees
- employment
Around this article, we can find additional insights on AI growth across Europe, risks associated with AI, and France's potential for AI market growth. These data points give us a broader picture of AI adoption in France and its broader implications for the European job market in the context of increasing familiarity and usage of AI technology.
Data Sources:
[1] 2025 AI Index Report: https://aiindex.stanford.edu/reports/2025-ai-index-report[2] French AI Risks: https://story.ai/fr/news/gpt-francais-comment-limiter-lensemencement-de-faux-information-grace-a-lalgorhythmie-de-vérification[3] Global AI Breakthrough: https://www.businesswire.com/news/home/20220310005563/en/Business-Use-of-AI-Breaks-Recording-Highs-as-Global[4] France AI Market Growth: https://www.prnewswire.com/news-releases/france-artificial-intelligence-market-to-grow-126-times-by-2035-from-188-76-million-in-2025-301294216.html[5] European AI Market Growth: https://www.prnewswire.com/news-releases/europe-artificial-intelligence-market-size-to-reach-usd-606-73-billion-by-2028-increasing-at-a-cagr--28-8-from-2021-to-2028--allo-a-334136431.html
- Guilhem Pouiol's article reveals that while France lags behind its European neighbors in artificial intelligence (AI) familiarity, the interest is growing, with AI being used regularly by 23% of French professionals in their jobs and 7% in their personal lives.
- The study by Strategir institute and Norstat found that the French primarily use AI to correct documents, emails, and help draft texts, and they also use it for leisure activities like seeking cooking advice, gardening tips, comparing products, well-being, and personal development.
- The study also shows that the French are more wary of AI usage, with 25% holding a generally negative opinion of AI, compared to a higher rate of 36% who view it positively – a figure lower than the European average.
- Around the article, additional insights can be found on AI growth across Europe, risks associated with AI, and France's potential for AI market growth, providing a broader picture of AI adoption in France and its implications for the European job market.
