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Apple Shifts to Smart Glasses, Abandons Budget Vision Pro Helmet

Apple's new focus: stylish smart glasses. Launching mid-2025, these devices will feature advanced tech and compete with Meta and Ray-Ban.

In this image we can see two women wearing spectacles are sitting. In the foreground we can see...
In this image we can see two women wearing spectacles are sitting. In the foreground we can see glasses, jar, a microphone, a board with some text and a device placed on the table. In the background, we can see a screen and the wall.

Apple Shifts to Smart Glasses, Abandons Budget Vision Pro Helmet

Apple has shifted its focus towards smart glasses, abandoning plans for a budget Vision Pro helmet. The tech giant now aims to release these devices by mid-2025, with Meta and Ray-Ban as their main competitors.

Initially planned for completion in 2018, Apple's smart glasses project was shelved. Now, the company believes these devices can become popular and stylish accessories. The upcoming glasses will feature cameras for photography and videography, microphones for calls, and AI functionality. Apple has accelerated development and plans to offer various frames and lenses to cater to different styles.

The previous leader of Apple's smart glasses development project remains unclear, but the company's focus has undoubtedly shifted towards creating advanced, feature-rich smart glasses.

Apple's smart glasses, expected to launch mid-2025, will compete with offerings from Meta and Ray-Ban. With features like AI and voice interaction, and a range of frames and lenses, Apple aims to make these devices both functional and fashionable.

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