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Barnes & Noble Hosts In-Store Event Showcasing Self-Published Authors via Pubit Program

Independent authors, empowered by Barnes and Noble's PubIT program introduced last year, have been creating their own eBooks and making them available in the Barnes and Noble eBook store. The PubIt initiative has seen significant success, recently achieving a milestone of 11,000 published...

Barnes & Noble organizes an in-store event showcasing self-published authors from their publishing...
Barnes & Noble organizes an in-store event showcasing self-published authors from their publishing platform, Pubit.

Barnes & Noble Hosts In-Store Event Showcasing Self-Published Authors via Pubit Program

Barnes & Noble's Self-Publishing Platform Surges Ahead

Barnes & Noble's self-publishing program, now known as B&N Press, has been making waves in the literary world since its inception in 2010. Initially named PubIt! and later Nook Press, the platform is primarily focused on the US market.

The program offers a free platform for authors to publish both ebooks and print-on-demand formats. One of its standout features is the high royalty rate of 70% on all ebooks, which surpasses the rates offered by Amazon KDP and Kobo Writing Life. Moreover, B&N Press pays royalties relatively quickly, within 30 days after the end of the month.

Despite being smaller in market share and less known outside the United States compared to Amazon, B&N Press has attracted over 11,000 authors and aspiring writers in just four months. The platform's strength lies in its user-friendly royalty structure and payment speed, which benefits authors seeking faster returns on their sales.

Notable authors like H.P. Mallory, who writes paranormal romance books, have hailed PubIt! as an incredible experience and one of the best decisions they ever made. Mallory's books have become such a hit that they recently signed a three-book deal with a major publishing house.

Barnes & Noble has been leveraging their tangible retail spaces and large book stores to showcase their own authors and build their brand internally. They have hosted events featuring authors who use the PubIt program, with the first event featuring Mallory, Beth Orsoff, and Lisa Cortés. The next event at Barnes and Noble will offer a free tall cup of Starbucks coffee to consumers who take a guided tour of Nook Color with a bookseller.

Barnes and Noble Events is a platform that offers more information about the PubIt program. For further inquiries, Michael Kozlowski, who has written about audiobooks, e-books, and e-readers for eighteen years, can be reached at michael@our website.

In terms of impact on authors, there is no extensive public data available on success rates or detailed performance analytics of B&N Press authors specifically. However, its lower market share suggests that while it may not consistently generate blockbuster success stories comparable to Amazon, it provides a viable and straightforward avenue for authors targeting the US market who appreciate faster payments and relatively high royalties.

As Barnes & Noble continues to maintain the momentum of their events, they could potentially double the number of authors using the PubIt program in another four months.

| Aspect | Details | |------------------------|-------------------------------------------------------| | Program status | Active as B&N Press (formerly PubIt! and Nook Press) | | Market focus | Primarily U.S. market | | Cost to authors | Free | | Royalty rate | 70% on ebooks | | Payment speed | 30 days after month-end | | Market share | Small compared to Amazon | | Author impact | Faster payments and high royalties; limited reach |

Due to limited market share and reach, authors seeking wide global exposure often prefer Amazon KDP, but B&N Press remains a useful platform for U.S.-focused self-published authors.

[1] Source: [Name of the reputable source]

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