Developing Strategies to Generate Revenue with Your Non-Coding App
In the ever-evolving world of technology, no-code app development has emerged as a game-changer, making it possible for individuals without coding skills to create applications. This trend has opened up new opportunities for monetization, as demonstrated by the success stories of many no-code app developers.
One such individual is Gaurav Parvadiya, a seasoned tech professional with a Master's degree in Computer Science and over a decade of experience in the tech industry. Parvadiya, the founder and CEO of Twinr, specialises in no-code development and is a prolific writer on tech, growth, software development, e-commerce, and occasionally plays badminton.
The global No-Code AI platforms market size was valued at USD 4.9 billion in 2024 and is projected to grow at a CAGR of 38.2% from 2024 to 2029, with a revenue forecast of $24.8 billion for 2029. This growth is driven by the increasing demand for user-friendly app development solutions, which are expected to revolutionise the tech landscape.
When it comes to monetizing no-code apps, there are several strategies that have proven effective in 2023. Here are the top six strategies:
1. **Freemium Model**: Offering a free version of your app with core features to build trust and prove value. Then upsell premium features that unlock meaningful outcomes, not just cosmetic upgrades. Timing the upgrade prompt at a moment of user need or growth is critical for conversion.
2. **Subscription Model**: Gate access to services or content behind a subscription with ongoing commitment. Providing a free trial helps users experience value before subscribing. This model works well for apps offering entertainment, news, or other regularly updated content.
3. **Sponsorships / Influencer Partnerships**: Leverage your app’s user base to attract brand sponsorships. Brands pay to reach your audience through your app, creating a mutually beneficial relationship. This strategy often aligns well with influencer marketing.
4. **White-Label or API Licensing**: Monetize by offering your app’s technology or services to other businesses through white-label solutions or API access. This B2B approach can generate revenue behind a free or low-cost user app.
5. **Freelancing and Custom Development**: Use your no-code skills to build bespoke apps for businesses, startups, or agencies, earning money as a freelancer. This expands income beyond a single app by serving diverse client needs.
6. **Content Licensing and Marketplaces**: For apps that generate original content (e.g., videos, media), licensing viral or popular content to other media outlets or listing it on marketplaces can generate income.
These strategies reflect current best practices for no-code app developers to monetize effectively, combining direct user payments, partnerships, and leveraging broader ecosystems.
In-app purchases are the highest revenue generator for publishers, particularly in gaming apps, offering exclusive content or additional features. In-app advertising is a lucrative monetization strategy for no-code apps, generating over $200 billion in revenue annually. Affiliate Marketing can also generate passive income by linking to third-party products and services.
E-commerce sales are ideal for apps related to physical or digital products, allowing for the creation of online stores within the application. Subscription services are suitable for apps that are always useful, such as content delivery apps or SaaS apps. The One-Time Purchase model is effective for media apps, gaming apps, and niche applications.
Sponsorship involves securing a sponsor who shares the same target market and customizing the app to match their brand. Sponsorship can generate profits through a revenue split or monthly sponsorship fee. Monetizing a no-code app has become simpler due to the availability of easy-to-use no-code app builders and integrated monetization features.
With the growing popularity and accessibility of no-code app development, it's an exciting time for individuals and businesses alike to explore the world of app creation and monetization.
Gaurav Parvadiya, a seasoned tech professional, successful no-code app developer, and CEO of Twinr, has identified in-app purchases as a significant revenue generator in the finance and business sectors, particularly in gaming apps that offer exclusive content or additional features. In addition, e-commerce sales are ideal for apps related to physical or digital products, enabling the creation of online stores within the application. These strategies demonstrate how technology and no-code development are revolutionizing business and finance through innovative monetization methods.
