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Miss Universe Unveils Blockchain Voting App for Enhanced Fan Engagement

Get ready for a new way to engage with Miss Universe. The official blockchain voting app brings secure voting and AI companions to your fingertips.

In the picture we can find one hoarding is written something about the technology fair. In the...
In the picture we can find one hoarding is written something about the technology fair. In the background we can find some chairs, tables and some people and a wall, in the ceiling we can find a light.

Miss Universe Unveils Blockchain Voting App for Enhanced Fan Engagement

The Miss Universe Organization and Zetrix have joined forces to revolutionize fan engagement. The partnership introduces the official Miss Universe Global Blockchain Voting App, set to debut this November during the 74th competition.

The new app, to be available on both Apple App Store and Google Play Store, boasts several innovative features. It introduces AI companions inspired by Miss Universe contestants, providing an immersive fan experience.

Secure and verifiable voting is another key feature, made possible by Zetrix's Layer-1 public blockchain. This technology ensures transparency and inclusivity, marking a first for Miss Universe history. Every vote and story will be celebrated, further engaging fans in the process.

The unveiling of the app took place at W Kuala Lumpur on September 26, 2025. President of the Miss Universe Organization, Raoul Rocha Cantu, and Zetrix co-founder Dato' Fadzli Shah, were both present at the signing ceremony.

The Miss Universe Organization, dedicated to empowering women through pageantry, leadership, and philanthropy, looks forward to enhancing fan engagement with this innovative voting app. Fans can expect a more interactive and secure voting experience this November.

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