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Santander Opens First Openbank Branch in the United States, Located at Miami Worldcenter

Santander Bank expands its presence in Miami market by opening the third Openbank-branded physical location worldwide, aiming to solidify its position as a prominent national digital bank with physical branches.

Santander Opens First Openbank Branch in the U.S. at Miami Worldcenter
Santander Opens First Openbank Branch in the U.S. at Miami Worldcenter

Santander Opens First Openbank Branch in the United States, Located at Miami Worldcenter

In a strategic move to transform into a leading national, digital bank, Santander Bank has unveiled its first Openbank location in the United States. The new branch, situated at 150 NE 8th Street in Miami Worldcenter, was officially presented on May 22, 2025.

The Miami Worldcenter location serves as the presenting sponsor for Miami Worldcenter's Grand Opening celebration, promising an exciting event filled with entertainment, food, and street activations from tenants of the centre. Highlights of the celebration include a free concert hosted by DJ Irie and DJ Scotty B, performances from Lee Greenwood, Flo Rida, Nicky Jam, and Shaggy, and a block party with DJ Alesso.

The Openbank location in Miami Worldcenter offers all the services of a Santander Bank branch, including Openbank's High Yield Savings account, which boasts a rate 10 times the national average. The branch also provides investment services through Santander Investment Services and exceptional in-person customer service.

The new location reflects Santander's commitment to designing products and experiences that customers can fall in love with. It features on-site private meeting spaces and a complimentary premium amenity bar for customers and non-customer community members. The location is the third Openbank-branded physical location in the world, demonstrating Santander's expanding presence in the Miami market.

As part of the Grand Opening celebration, attendees will have the opportunity to experience an F1 car up close. Openbank has generated over $4 billion in deposits and has over 100,000 customers as of May 2025, signalling strong demand for its high-yield savings accounts and digital banking services.

Santander Bank is aggressively expanding its presence in the U.S. through its digital-first platform, Openbank, which was launched in late 2024. Openbank currently offers high-yield savings accounts nationwide, plans to introduce certificates of deposit (CDs), payments services, and checking accounts. The aim is to evolve Openbank into a full-service digital bank by the end of 2025.

In addition to the Miami Worldcenter location, Santander is repositioning its physical footprint in the U.S. by selling seven traditional branches in the Allentown, Pennsylvania area to Community Bank, N.A. Despite these sales, Santander is investing in new, state-of-the-art branch formats, demonstrating its commitment to both digital and physical banking services.

Swati Bhatia, the Head of Retail Banking & Transformation at Santander Bank and CEO of Openbank in the United States, expressed her excitement about the new location, stating, "We are thrilled to bring Openbank to Miami Worldcenter and to be part of this vibrant community. Our Miami Worldcenter location is not just a bank, it's an innovation hub for creators, small businesses, and the broader community."

Sources: [1] Santander Bank Press Release, "Santander Bank Unveils First Openbank Location in the U.S.," 22 May 2025. [2] The Wall Street Journal, "Santander Sells Seven Branches in Allentown Area," 15 April 2025. [3] CNBC, "Santander Bank to Open First Openbank Location in Miami Worldcenter," 18 May 2025. [4] American Banker, "Santander Bank to Sell Seven Branches in Allentown Area," 15 April 2025.

The Openbank location in Miami Worldcenter offers a blend of traditional financial services like savings accounts, investments, and exceptional customer service, while also showcasing advanced technology, making it a prime example of digital banking. As Santander Bank continues to expand its digital-first platform, Openbank, they aim to evolve it into a full-service digital bank by the end of 2025, leveraging technology to drive growth in the finance business.

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