Title: Revamped iPhone 15 Pro Returns with a Budget-Friendly Price Point
Apple's strategy for selling its iPhone models has seen a shift, particularly for the Pro versions of the iPhone 15. In an unexpected move, refurbished iPhone 15 Pro and iPhone 15 Pro Max units are now available in some European countries at reduced prices. These countries include Spain, Germany, France, Italy, and Switzerland.
On the Spanish site, for instance, you can grab the iPhone 15 Pro in titanium black with 128GB storage for 949€ ($971), saving 170€ compared to the original 1,119€ price tag. The 256GB and 512GB storage options are also on sale, at 1,059€ and 1,269€ respectively, saving 190€ and 230€ respectively.
The availability of these refurbished models in these European countries hints at a potential U.S. release soon. Despite the early arrival of these models, it's worth noting that last year's iPhone 14 Pro and Pro Max didn't reappear until May 2024, four months later in the year.
So, why the early arrival this year? The departure of the iPhone SE and iPhone 14 from the European market due to new USB-C rules created a pricing void. The refurbished iPhone 15 models provide consumers with more affordable options, similar to the now-discontinued iPhone 14 models.
With the launch of the iPhone 16 series in September 2024, Apple discontinued the iPhone 15 Pro and iPhone 15 Pro Max. This discontinuation necessitates the sale of refurbished versions to meet consumer demand for these models.
The refurbished iPhones come with significant cost savings, typically sold at a 15% discount compared to their brand-new equivalents. Buying refurbished models is an attractive option for consumers who cannot afford the newer ones or prefer the older models.
Apple's certified refurbished program ensures that these iPhones are thoroughly tested and come with a new battery, new casing, and a new USB-C cable. They also include Apple's standard one-year warranty, with the option to extend coverage with AppleCare+.
Moreover, buying a refurbished phone is an eco-friendly and sustainable choice. It extends the device’s lifecycle, reducing electronic waste and aligning with Apple's efforts to minimize its environmental impact.
The reduced prices of refurbished iPhone 15 Pro and iPhone 15 Pro Max in Spain allow you to buy the titanium black 128GB model for 949€, a savings of 170€ compared to the original price. This price cut is also applicable to the 256GB and 512GB storage options, saving 190€ and 230€ respectively. These affordable options might encourage iPhone deals for customers who prefer iPhone 15 Pro or Pro Max models but cannot afford the full price.
